Adidas and Arsenal Football Club have joined forces once again to unveil their new home kit for the 2022-23 season. The latest home jersey features a fresh and eye-catching collar design with accents of lightning elements, drawing inspiration from Arsenal’s classic home kit of the 1990s. The iconic Arsenal red color scheme is paired with white shorts, creating a striking combination that aims to exude confidence and vitality on the field.
Inigo Turner, the Design Director at Adidas, expressed their goal of integrating fan culture into the timeless design of Arsenal’s new home kit. They sought to create a product that truly resonates with Arsenal’s loyal supporters. To achieve this, they delved into the club’s history, including its early days in Woolwich and the emblem of the Royal Arsenal. The lightning symbol has always been associated with Arsenal, and they were thrilled to reimagine this pattern on the new home jersey. They eagerly anticipate positive feedback and widespread approval from the fan base.
Arsenal has long been committed to collaborating with the local community. Since 1985, Arsenal in the Community has utilized the club’s brand power to make a positive and lasting impact on the local society. In the early stages of the 2021-22 season, Arsenal introduced the “Arsenal Supporting Supporters” initiative to address the challenges posed by pandemic-related restrictions and reduced matchday attendance at local businesses. Building on the successful outcomes achieved in the past, Arsenal will continue its support for the local community.
Freddie Hudson, Head of Arsenal in the Community, emphasized their pride in uniting the community over the past 35 years. The last couple of years have been extremely challenging, and the lingering effects are still felt today. However, through unity and mutual support, astonishing achievements have been made. Arsenal Football Club stands as a united family, a testament to the collective efforts of all involved.
The collaboration between Adidas and Arsenal has once again resulted in an impressive home kit for the upcoming season. The incorporation of lightning elements pays homage to Arsenal’s rich history, while the bold color scheme and design capture the essence of the club’s confidence and energy. Moreover, Arsenal’s commitment to supporting the local community through initiatives like Arsenal in the Community and the “Arsenal Supporting Supporters” program highlights the club’s dedication to making a positive impact beyond the football pitch.
As Arsenal fans eagerly anticipate the new season, they can take pride in wearing the iconic red and white colors, knowing that their beloved club values both its history and its role in the community. The new home kit serves as a symbol of unity and resilience, reflecting the enduring spirit of Arsenal Football Club and its supporters.